3 2 2018

Case production case

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Paper shelf terminal marketing

With the rapid development of Chinas economy, the consumption concept quickly shifted from product quality consumption, price orientation to brand selection. Brand choice consumer group mainly concentrated in the middle and high-end market, and was manipulated by some international brands and domestic brands. Although many markets in China are not yet mature, there are different degrees of "three rule" effects in every regional market, and even the competition pattern of "winner takes all". Therefore, many latecomers or small and medium-sized brands, especially some new brands of small and medium-sized brands, are often shielded by big brands or winners. Large brands consumer loyalty is basically established, and they will not easily believe and try other brands.

What should a brand in the shielded state do? We cant sit and kill. First, we need to arouse consumers attention and participation, build cognition on the basis of attention and participation, try to try products, use experience, and weigh the difference and advantage of competing products in trial. Breakthrough brand shield cant fully blossom, need to find a breakthrough in consumer opinion leaders or new-new generation ", this part is often the early consumer, dare to try new. Furthermore, need to do a better job in the display, appeared on the market in the new silent salesman - Ya paper shelf, the price is not expensive, but also more advantages. For instance:

1, environmental protection: Ya paper shelf is in compliance with international environmental requirements of the organization, which is green environmental protection products, waste paper shelf can be recovered by dissolving pulp recycling utilization, the international trend, import and export inspection, simplify procedures.

2, quality and cheap: compared with similar values of the metal shelf paper, wooden display rack, display rack, organic glass display, its role and display effect is equivalent or better, but also can be used and combined with other organic materials, but the price is far lower than the similar material products.

3, flexible personality: as the trend of the renewal of goods speed up, the tools to load them are also updated. Then, paper shelf flexible and highly personalized features, according to the product can be tailored to ride the myriads of changes flexible, clever collocation. At the same time, we can develop the puzzle, create the new style of the product, and have a strong freedom.

4, advertising: advertising value Ya paper shelves. If marketing is a language art! So the use of media to disseminate information, that is the visual art! The most intuitive visual information communicated to consumers in the media is POP advertising tool -- elegant paper shelves. Can be designed to meet the personalized products and advertising copy on the surface of Ya paper shelves, printed on paper shelves, seems fine, highlighting the commodity charm, play zhaofengyindie purpose, namely POP advertising effectiveness. Propaganda paper shelves can ya build brand in the terminal, improve the corporate image, and to create a high sales volume.

5, convenient: the enterprise products need to do in the terminal display, select the kind of display equipment, and the smallest and most light colored paper shelves, detachable folding, can be a complete set of elegant paper shelves are arranged in the same box, ensure that the installation convenience stores. In the freight, it has incomparable advantages, will ya paper carton packing cupboard shelves are standard, to maximize the use of space, will not cause a waste of space, save logistics costs, reduce the commodity due to the irregular caused by mutual collision damage, ensure the integrity and beauty of various products, warehousing needless to say, they should be placed to move.

If these brands in the blocked state are used, in the terminal customer service, customers will pull pick up love, believe in your product more profound impression, to stimulate the user also rely on printing exquisite pattern to buy, help you increase sales, the sales enterprises, the absolute value for money. In the introduction of the new national policy, the overall outlook makes the industry wide prospects. The sales function of this new display rack has been recognized by many enterprises. Some manufacturers have begun to use it, and have also made good market feedback. Can be expected in the future, novel design, independent, widely favored by users at home and abroad the paper shelf, the future market demand will be more and more important.

Shenzhen Ya color display products manufacturing Co. Ltd is a professional production of paper shelves, paper display, paper Duitou promotional Taiwan, paper, paper display rack, display products. With the aim of quality products and enthusiastic service, many customers have been praised by many old customers. They are also favored by many new customers. The company takes the initiative to create first-class brand and revitalize the terminal promotion industry in China. In order to help shield the state of the brand, and offer a force for national environmental protection, order in our paper shelf, can enjoy the same industry the lowest price concessions, quality assurance, free design, according to the size of a product tailored to customers.

Ya paper shelf company, in good faith for the credibility, reputation and development, professional corporate image service provider, your trusted partner, let us join hands! Together!

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